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Colossus (Invest Like the Best / Business Breakdowns)Podcast30 Jan 2018Source: traffic.libsyn.comHost: Patrick O'Shaughnessy

Anthony Pompliano - Full Tilt Investing- [Invest Like the Best, EP.74]

In plain words

This interview covers investor Pomp's framework for picking founders and his market views. He says persistence matters more than intelligence in a founder. He's bullish on tokenized securities (using blockchain to trade equity or real estate like stocks, giving faster liquidity). Key holdings: Standard American Mining (his crypto mining firm that sells coins immediately to lock in profits); Barstool Sports (he predicts it'll be the world's strongest media brand by 2025, selling T-shirts and events, with controversy as free marketing); and GPU computing power (he calls it 'the new steel,' saying the US is falling behind in building this infrastructure).

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This episode of Invest Like the Best features Anthony Pompliano (Pomp), who has served in the military, worked as Facebook's Head of Growth, and founded the early-stage investment firm Full Tilt Capital. The core discussion is divided into three parts: First, Pomp details four traits he looks for wh

~10 min full read · 9 sections
Deep Analysis

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At a Glance

Anthony Pompliano (Pomp), a former U.S. Army soldier and Facebook growth executive, is now the co-founder of early-stage investment firm Full Tilt Capital. This episode focuses on his unique founder selection framework, his bullish view on tokenized securities, and the logic behind Barstool Sports' rise as a media brand. Pomp argues that in early-stage investing, a founder's "persistence" is a more important indicator of success than intelligence or ideas, because a founder who never gives up at least gives the project a chance.

Thematic Sections

1. The "Four-Dimensional Framework" for Founder Selection: Persistence, Empathy, Communication, and Salesmanship

Pomp believes that early-stage investing is fundamentally about evaluating the founder, because markets, products, and competition will change, but the founder will not. He summarizes four key traits, emphasizing that these cannot be taught in school and can only be shaped by life experience.

  • Persistence: This is the most important metric. Pomp states they would rather invest in a less intelligent founder who never gives up than a smart one who quits when faced with difficulty. He observes that many smart founders they have rejected abandon their companies after encountering setbacks.
  • Empathy: Derived from a wide range of life experiences. Pomp argues that someone who has never worked in a restaurant is unlikely to develop good technology for restaurants. Rich experiences (e.g., travel, different jobs) help founders understand users and employees.
  • Communication: Pomp asks to see a founder's past update reports (to advisors, team, investors). He focuses on whether the founder can clearly articulate ideas, whether their thought process is coherent, and whether they can honestly explain why they failed to meet expectations. This reflects the quality and honesty of their thinking.
  • Salesmanship: A founder must be able to excite investors. Pomp believes that if a founder cannot get investors excited, it will be difficult to get potential employees, customers, or other investors on board. This involves storytelling, passion, and the ability to convey a sense of "inevitability."

Pomp acknowledges that quantifying these traits is extremely difficult, comparing it to "building an SAT test for founders." He uses questions and observations to simulate how a founder might make decisions in future difficult situations.

2. Tokenized Securities: The "New Oil" of Venture Capital

Pomp's unique perspective on cryptocurrency is that he is not obsessed with decentralization, but rather bullish on tokenized securities. He believes this will be the dominant form of financing over the next five years because it is more advantageous for both founders and investors.

  • Advantage for Investors: Faster liquidity. Traditional venture capital requires waiting 10 years for an exit, whereas tokenized securities can trade on a global, 24/7 market. Pomp acknowledges that liquidity is a double-edged sword (e.g., an investor might sell Uber too early at a $2 billion valuation), but he believes returning the decision-making power to the individual investor is the better choice.
  • Advantage for Founders: More flexible financing structures. For example, they can issue equity and tokens simultaneously, or tokenize only the revenue stream while retaining 100% equity.
  • Use Cases: Pomp gives examples of tokenized securities being used for corporate equity and real estate. For real estate, one can tokenize ownership of the hard asset, tokenize only the revenue stream, or use a hybrid of both.
  • Regulation and Risk: Pomp believes regulation will tighten but will not stifle innovation. He is bullish on the "middle ground between the traditional world and ICOs" and believes this will be the largest asset class in the future. He emphasizes that tokenized securities are currently still for accredited investors, not the general public.
3. The "Full Tilt" Investment Philosophy: A Probability Game and Hard Assets

Full Tilt Capital's investment philosophy stems from its founders' non-traditional backgrounds (non-VC). By examining data, they challenge the industry's "bible."

  • Core Strategy: Get into the best deals as early as possible. They initially wrote checks of only $50,000-$100,000, investing in 64 companies. They do not seek "home runs" but are satisfied with "singles and doubles," aiming for long-term above-average returns (e.g., 50% annualized) rather than extreme returns.
  • Risk Control: Pomp cites Howard Marks, arguing that pursuing top 5% returns means taking on the risk of falling into the bottom 5%. Full Tilt's strategy is to protect the downside. They align their interests completely with LPs by charging no management fee and plan to incentivize themselves to earn more carried interest by quickly returning LP capital.
  • Hard Asset Investment: They incubated Standard American Mining, a cryptocurrency mining company. Pomp views this as a pure real estate or infrastructure investment, not cryptocurrency speculation. They eliminate commodity price risk by immediately selling the mined cryptocurrency for fiat currency, turning it into a cash flow business. One of their mining facilities even uses energy generated from the pyrolysis of waste tires to power itself, achieving energy self-sufficiency.
4. From a CPU to a GPU World: Computing Power is the New Steel

Pomp proposes a macro trend: the world is shifting from a CPU (Central Processing Unit) world to a GPU (Graphics Processing Unit) world. GPUs can handle more complex computing tasks, such as cryptocurrency mining, CGI rendering, and AI simulation.

  • The U.S. is Lagging: Pomp believes the U.S. is far behind other countries in building GPU infrastructure. The cryptocurrency world, meanwhile, is building hundreds of megawatts of GPU facilities globally.
  • GPU vs. ASIC: Unlike ASIC miners, which can only mine Bitcoin, GPU hardware is versatile. After mining demand declines, it can be repurposed for CGI rendering or AI computing, thus reducing the risk of hardware investment.
  • Investment Logic: Pomp believes that computing power is the new steel, the bedrock of infrastructure for the next 100 years. Tech entrepreneurs are often reluctant to get involved in hardware and construction projects, creating a differentiated opportunity for investors like Full Tilt.
5. Barstool Sports: A New Media Paradigm for Culture Creators

Pomp's analysis of Barstool Sports is a classic example of his "counter-intuitive" judgment. He predicts Barstool will become the most powerful media brand in the world by 2025.

  • Unique Business Model: Barstool's core revenue does not rely on advertising but on selling physical goods (t-shirts) and hosting events. This allowed it to survive in its early days and break free from dependence on advertising.
  • Fanatical Audience: Barstool has a "fanatical, digital-first millennial" audience. Its journalists get thousands of interactions on Twitter, and its offline events attract thousands of attendees.
  • Lifestyle and Controversy: Barstool created cultural slogans like "Saturdays are for the boys" and permeated all levels of society. Pomp believes the controversies it generates (e.g., its partnership and fallout with ESPN) are actually a Trump-like strategy of "sucking all the oxygen out of the room" ; the controversy itself drives eyeballs and attention.
  • Talent Management: CEO Erica Nardini treats each journalist as a sports star, not an employee. Each journalist has their own audience, product, and brand. This "reality show" style of management is something other media companies cannot replicate.
  • Definition of Power: Pomp believes that in today's world, power is the ability to drive eyeballs and get the audience to take action. Former Barstool CEO Dave Portnoy live-streaming from his couch can attract more viewers than a polished ESPN video, proving his immense influence.

Position Moves

Position Guest Stance Key Data
Standard American Mining Bullish (Incubated) 3 mining facilities; achieves 2-5x annualized returns by immediately selling crypto; one facility uses waste tire pyrolysis energy.
Barstool Sports Bullish Predicts it will become the most powerful media brand globally by 2025; Dave Portnoy's live streams can attract 2,000-10,000 viewers.
Facebook Neutral (Former Employer) Not specified
BuzzFeed Neutral (For Comparison) Not specified
ESPN Risk Warning (For Comparison) Not specified

Memorable Judgments

1. Persistence is the most important indicator for a founder (Anthony Pompliano): A less intelligent founder who never gives up is far more valuable than a smart one who gives up easily. This is the only "constant" one can bet on in early-stage investing.

2. Tokenized securities are the future of venture capital (Anthony Pompliano): They solve the dual problems of poor investor liquidity and rigid founder financing structures in traditional VC, creating a new asset class for accredited investors that trades on a global, 24/7 market.

3. Computing power is the new steel (Anthony Pompliano): Just as steel was the infrastructure of the 20th century, GPU computing power will be the infrastructure of the next 100 years. Investing in this hard asset offers more certainty than investing in the data applications built on top of it.

4. Barstool Sports' success lies in its "reality show" model (Anthony Pompliano): By treating each journalist as an independent "sports star" rather than an employee, it creates a deep connection and loyalty with its audience that other media companies cannot replicate.

5. Controversy is free marketing for Barstool Sports (Anthony Pompliano): The controversies it generates (e.g., conflicts with ESPN) are not PR crises but a "Trumpian" attention strategy that drives growth by sucking all the "oxygen" out of the room.

6. Full Tilt Capital's alpha comes from "not playing by the rules" (Anthony Pompliano): As a non-VC background team, they challenge the industry consensus of "must find a unicorn" by examining data, instead pursuing long-term, stable returns through a high volume of early-stage investments and rapid capital returns.

7. Charging no management fee is the ultimate expression of aligned interests (Anthony Pompliano): Full Tilt Capital charges no management fee; they only earn carried interest after LPs have their capital returned and begin to profit. This forces the fund to create value quickly.

8. "Saturdays are for the boys" is an act of cultural creation (Anthony Pompliano): Barstool Sports created a cultural slogan that permeates college, professional sports, and even politics, proving its powerful brand strength as a "culture creator," which is more effective than any advertisement.